Helping Entrepreneurs Get To Where They Want To Go Faster

Marketing Podcast with Carolyn Rodz

In this episode of the Duct Tape Marketing Podcast, we interview Carolyn Rodz. Carolyn is the co-founder and CEO of Hello Alice. Hello Alice is a free, data-driven, multi-channel platform that helps small business owners on their entrepreneurial journey, while providing access to relevant funding networks and technical assistance tools. , increase the owner’s success rate. Elizabeth Gore and Carolyn launched Hello Alice with the goal of helping entrepreneurs succeed with access to funding, resources, mentorship, and more.

Important points:

As a business owner, how do you find the right resource at the right time? Carolyn Rodz co-founded a free digital platform that connects business owners with the resources they need to start and grow. In this episode, we talk about how HelloAlice is helping small business owners follow the entrepreneurial path by providing access to relevant funding networks and technical assistance tools.

Questions I ask Carolyn Roz:

• [1:30] Please tell us how this Hello Alice was born.
• [2:20] Why did you mention Lewis Carroll?
• [2:59] What is your background and why did you decide to do this?
• [4:30] Was there a moment when you knew where you needed to start or how your business was born?
• [5:13] What was your biggest challenge?
• [6:09] Do you call yourself a marketplace or more like a membership organization?
• [7:03] What is the most challenging thing you have ever done?
• [8:31] Can you describe what a typical member looks like?
• [9:19] Do you care about equity?
• [11:06] How does networking and peer-to-peer connectivity work in something like a technology platform?
• [12:50] So how does the process work for companies that want to join Hello Alice?
• [13:37] If joining is free, how does Hello Alice make money?
• [14:39] Do you have any tips for getting a grant?
• [16:24] What kind of networks is the community reacting to?
• [18:16] Why do members stick if they choose to stick?
• [19:40] Have you seen the maturity of your business?
• [20:44] Where can I find out more about Hello Alice and connect with you?

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