Scaling Your Agency Without Adding Overhead

Marketing Podcast by John Jantsch

In this episode of the Duct Tape Marketing Podcast, I have a solo exhibition. Today we can actually start a business without adding a lot of overhead.No office required. All you really need is a computer. But to scale, there are a few things you need to do right. I created a system to do just that.

Topics covered:

• [1:42] Why it’s actually very easy to scale without adding a lot of overhead
• [4:06] Why Low Rates Are Attracting The Wrong Customers
• [4:48] Why you need to stop pitching marketing tactics
• [5:53] Creating your own project and composing all ongoing engagements is not the right move
• [7:28] The first step to scaling without adding overhead is understanding the problem you are trying to solve and committing to solving it
• [8:31] It’s Time to Start Claiming Premium
• [11:19] Develop partner teams for effective delegation
• [12:58] What is the Strategy First program and why you need it
• [14:37] Proven, reproducible processes and models created by us that your agency can license
• [15:09] Next Certification Intensive Training Scheduled for February

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This episode of the Duct Tape Marketing Podcast HubSpot Podcast Network.

HubSpot Podcast Network is the audio destination for business professionals seeking the best education and inspiration on how to grow their business.